Presentation is key when it comes to closing a sale, especially in the real estate industry. Potential buyers often prioritize the visual appeal of a property over behind-the-scenes features like electrical wiring and square footage, so sprucing up your property and highlighting the aesthetic strengths of your home can make a big difference on the marketplace. Home staging services maximize the appeal of your home, making it more likely to sell in today’s hyper-competitive market.  

What is Home Staging? 

Home staging is the process of arranging furniture and décor in a way that highlights the aesthetic advantages of your home. Homeowners can stage their homes themselves by cleaning up and arranging furniture to emphasize their favorite features or areas—but sometimes a property needs a professional touch. 

A home stager is an interior designer who has special experience improving the look and feel of homes for sale. In many cases, home stagers will add temporary items, including furniture, artwork, and décor, to set the home apart from others on the market. They may also remove personal items for showings so potential buyers can more easily visualize what it’d be like to live in your home.

  

The Benefits of Home Staging 

Staging home interiors accelerates sales by developing an online presence, advertising the advantages of your property, and helping your home stand out in a crowded housing market. 

 

Establish an Online Presence 

According to a study conducted by the National Association of Realtors, around 97% of potential home buyers use the internet at some point in their search. Home staging ensures your house looks its best for photographs, layout documents, and other materials that can draw people in online.

  

Showcase Potential Floorplans 

Home interior designers have insider knowledge on current interior design trends that allow them to stage your home in a way that communicates its unique strengths. If your home features an open floor plan, home stagers arrange furniture, plants, and artworks to highlight currently desirable features and showcase potential ways buyers can use the space. 

  

Help Buyers Connect to Your Home Emotionally 

Buying a new home is a deeply personal process. Once the deal is closed, buyers will spend a significant amount of time every day in their new home, which will become the foundation for their family and personal life.  

Staging your home helps buyers imagine what it would be like to lay down roots in your neighborhood. In fact, 82% percent of buyers’ agents said staging helped their clients visualize the property as their home, according to the National Association of Realtors. 

Set Your Home Apart from the Competition 

Competition plays a major role in the housing market—sellers may even have competition within their own neighborhood. Staging showcases the features and amenities of your home that set it apart from others on the market. For example, if you have a pool, stagers can bring in luxurious patio furniture or a grill to showcase to make the property more enticing to buyers that enjoy the outdoors.  

Find Professionals to Stage Your Home 

Staging is an art form, and professional interior designers are specially trained to carry out the process seamlessly. At Minnesota Home Interiors, we know what buyers are looking for and offer staging services that take advantage of current trends to maximize impact and leave a positive impression on buyers. We provide suggestions regarding curb appeal, paint colors, updates, furniture placement, showing tips, and more. 

Reach out today to book your consultation.