Interior design trends are one source of inspiration to look at when planning how to decorate your home. Pantone’s Color of the Year is an amazing trend to consider incorporating into your design.
What is a Pantone Color of the Year?
Each year, Pantone chooses one color that they feel represents what is going on in the world. The Pantone Color of the Year is used not only in home design, but also in the beauty and hair world, as well as packaging and digital design.
This year, the Pantone Color of the Year is “Viva Magenta,” a bold shade of crimson red, with hints of warm and cool tones. According to Pantone, Viva Magenta is “an unconventional tone for an unconventional time.”
Our Thoughts on Pantone’s 2023 Color
Pantone’s color choice is part of an industrywide trend of red coming back into style. Benjamin Moore’s Color of the Year is “Raspberry Blush,” a coral with pink tones, while Sherwin Williams’ “Redend Point” is a more neutral take within the red color family.
Pantone’s Viva Magenta will likely make a big impact in other industries such as graphic design and in logo redesigns. Since Viva Magenta is such a bold color, its utility in the interior design world will be more limited, but we predict it will be used in ways that highlight its strengths:

Hints of Color
Viva Magenta is best used in small doses. It should serve as a pop of color instead of being used in permanent design fixtures like flooring, cabinets, wall colors, or furniture. Sherwin Williams’ Redend Point is a more subtle version of red that could serve as a more neutral option for cabinets or wall colors.
Incorporate Viva Magenta into subtle accents like throw pillows and blankets, small decor items or an accent wall with peel-and-stick wallpaper that can be easily removed in the future. Viva Magenta will likely pop up in decor collections this year from stores like Target and Pottery Barn.
A Seasonal Trend
One of the strengths of this color is that it works well with the seasons, meaning that your Viva Magenta accents can be used year round. Viva Magenta is a fresh pop of color, perfect for starting spring on a refreshing note. Its bright and vibrant nature helps carry it into summer, and its deep, red tone pairs well with fall.
Color Pairings
To make the most of Viva Magenta, it is important to choose optimal color pairings. Instead of choosing other bold colors that would clash with this powerful shade, look for neutral tones. If you’re interested in other colors, make sure they have muted or gray tones. Otherwise, consider pale blues and pinks, light lilac, and sage green as color pairings for Viva Magenta.
Additional 2023 Design Trends
When you’re looking to design trends for inspiration, it’s essential to consider multiple trends to create a well-rounded look that will have lasting appeal. Here are some additional design trends that we predict will be popular in 2023:
Minimalism
Minimalism has been a popular trend for a while, and it’s not going anywhere. Minimalist trends like a focus on simplicity in design and a neutral color palette that uses colors sparingly will continue in 2023.
Neutral, Earthy Tones
Neutral, earthy tones became popular in 2022 and their use will likely grow into 2023. Warm, earthy shades are replacing gray-toned colors in choices for walls, tiles, and flooring for dream kitchens and bathrooms alike.
Color is Back
While neutral tones and minimalist design are here to stay in contractor kitchen remodels and other design projects, the use of bold colors as subtle accents is increasing.
Pantone’s bold choice for Viva Magenta is just one example of this. Color might be back, but instead of being used in an overpowering way like the red kitchens of the 1990s, it is used more intentionally as a bit of excitement here and there.
Enjoy Timeless Design with Minnesota Home Interiors
At Minnesota Home Interiors, we appreciate the importance of a design that makes a lasting impact. Instead of focusing solely on trends that can quickly go in and out of style, our main goal is to create timeless designs that meet the style preferences of our clients.
While we don’t rely on passing trends to inspire our designs, we are always happy to incorporate them into spaces at our clients’ request as we focus on bringing their creative vision to life. Contact us today to find out more about how we can meet your design needs.
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